How to get followers on Instagram or how to gain followers on Instagram is one of the concerns that keeps many users and digital marketing professionals up at night.
It can be achieved in different ways, and that is what we are going to see in this post visit this website.
But first, it is interesting to carry out a brief historical analysis of Mark Zuckerberg’s new toy.
If there is a platform that is clearly on the rise, it is Instagram.
Until very recently it was the social network of the youngest, who looked askance at Facebook, where their parents were. However, little by little it has been gaining followers in all age groups and brands are increasingly betting more heavily on this platform.
All this has led to the fever of followers reaching here too. Users want more followers, brands do too, and while Instagram rubs its hands watching its users increase month after month and imagining all the money it will earn from advertising.
That’s why in this megapost on how to get followers on Instagram we tell you the professional way to get it.
Can you come with us?
Why get more followers on Instagram?
Whether you are a company or a person who aspires to create a community, you have to ask yourself why you want to increase followers on Instagram and how to get quality and professional Instagram followers.
If the only thing that matters to you is the number of followers, there are two infallible techniques that I do not recommend but that are the order of the day:
1. You can buy followers : there are many tools that, for a small price, grow the number of followers. As many as you have purchased.
A professional agency for this type of services is BCUBE Agency
We repeat that it does not seem ethical to us, but it is correct to inform you of this possibility.
2. Follow users non-stop. As if there were no tomorrow. Until Instagram tells you that you’ve reached your maximum for the day.
With these two techniques that, I repeat, I DO NOT recommend, you will increase your fans without problems.
One is fast but costs money, the other is a little slower (but also quite fast) but is free.
Why I don’t recommend these techniques on how to gain followers on Instagram
The only thing you will achieve is increase the number of followers, but this will not have any benefit.
What’s more, being a brand, it will most likely go against you. Because I don’t know if you know that Instagram is owned by Facebook. And that Instagram recently created company profiles and changed its algorithm.
All this is going to lead to the famous Edge Rank, Facebook’s algorithm, going to move (in one way or another) to Instagram. And it will mean that if your posts do not have interaction, they will reach fewer and fewer users. Which will lead you to have less engagement and, as I told you before, you will not have any benefits.
It is very important to know that the number of followers is nothing more than a number .
It is much more important to create an active, real community that truly feels interest in your publications and your stories.
If you achieve this, obviously, the larger the community, the better.
How to get followers on Instagram
I will not fool you. Gaining quality followers on Instagram is very difficult and requires a lot of work and many hours.
However, I am going to tell you several techniques that may be useful to you on how to get followers on Instagram :
Hashtags
Use hashtags wisely.
This is not Facebook or Twitter, so don’t be afraid to write 10 or 12… but don’t go overboard either.
It is important that you are clear about which hashtags are most appropriate for each publication and can bring you a good return. Because it is no less true that using many generic hashtags is also a source of fake followers or interaction carried out by bots.
Giveaways on Instagram
They are a classic. If you do them well you will be able to gain a quality community. But always with a head.
What do I mean? You have to keep in mind what your target is, and make the prize something that really interests this target.
With a wrong example you will understand it in a simple way:
“If you sell women’s underwear, it makes no sense to give away a camera or a tablet in a raffle.”
Many people who are not your target will participate just to try their luck and see if they win the prize. And, as we have mentioned before, this will work against you in the long run because the percentage of interaction of your posts will decrease and that will lower their reach.
Interacting, connecting people with people
I have bad news to give you. Put in hours. Talk to your followers. Like his photos. Comment on their posts in an altruistic and selfless way, without spamming.
Surely some contact of yours who did not follow you begins to follow you.
Instagram influencers
Today they are a key figure for many brands.
And make a gift or reach an agreement with an influencer who mentions us, publishes stories or an image with our product; It will increase our visibility and increase our followers.
Collaborations with other Instagram accounts
If we want people who don’t know us to see us, we will have to have a presence in other people’s profiles.
To do this, we can reach agreements with other accounts whose followers may also be our followers.
Can:
Do a joint draw.
Organize an event between multiple accounts.
Reach an agreement so that you share content and mention each other. Trying to generate conversations in which users can participate.
Find a way to establish win-to-win collaborations on Instagram.
Reposting others’ posts
It’s like Twitter retweeting or Facebook sharing.
What you achieve is to generate visibility and make yourself known if you mention other users.
Instagram Ads
It’s a fantastic way to increase your visibility.
It is managed from Facebook Ads and you can segment the users you want to target in detail.
Although there is no specific type of campaign to increase followers on this network, it is evident that if your brand appears in your target’s feed with an attractive advertisement, your community will increase.
In this Facebook Ads guide you can see how to do it.
In the end, if you want to get quality followers on Instagram, the key is to gain visibility among your target. And you can do it in different ways, as we have seen.
Some will cost money, others time.
You will also have to imagine actions that are novel and surprise people so that you can capture their attention.
However, even if you do all of the above you may not gain followers. Because there are many details that you should pay attention to. I try to summarize them for you with the following tips.
Tips to get more followers on Instagram
We give you these 12 tips to know how to get followers on Instagram professionally.
Take care of your community
You must be in contact with them, listen to their needs and try to resolve their doubts and concerns.
Avoid being too commercial
Obviously you want to make money, it’s normal. But saying “buy me” without stopping is not going to achieve it.
Focus on caring for your community and building close relationships.
If you have a loyal community that appreciates you, they are going to buy from you and recommend your products or services to their circles. This will not only bring you the desired followers but what is truly important, sales.
Be very careful with the phrases in your Instagram photos .
Pay close attention to the photos you post
Photographs that are striking but the aesthetics are perfect.
That keeps a line with the corporate image.
Images that make sense and coherence with your Social Media Strategy.
Profile presentation
One of the factors that differentiate a good Instagram profile from a special one is the presentation of the profile.
When you view a profile in which you view all the images and see that there is coherence in all of them, it is such a beautiful composition that it invites the user to investigate the brand and follow the profile.
Have your profile updated
Facilitate access to your website, email, location and telephone number.
It is important to build trust and appear approachable and approachable.
Publish stories
What adds value and what sparks the interest of your fans.
Because of the algorithm we discussed above, a photo may not reach all of your fans, but they are much more likely to see a story.
Know when you generate the most impact on Instagram
Publish your images on the day and time when you have the most users connected.
Instagram filters
Use the famous filters but without going overboard. Try to keep it natural, unless your style is different and very marked.
Geolocate your publications
It is one of the plus points that your post will have in the Instagram algorithm and you will get it to reach more people.
Tag other users
Be very careful with spamming, don’t tag for the sake of tagging. But you can take advantage of some relationship between accounts to be able to have more reach and reach more users.
Storytelling
Make sure your publications tell a story, generate emotions and awaken feelings in users.
If you achieve this, you will have a lot to gain in terms of user loyalty and the Like will be much closer.
Take advantage of trends
Be original, unique, different. But also be mischievous and take advantage of trends.
Why not do a mannequin challenge if we know that people are going to see it?
Or a Harlem shake?
Detecting trends is essential in social networks.
Examples of well-groomed Instagram profiles
Having a careful and beautiful profile helps everyone who arrives become a follower. There are many profiles that take great care of this aspect and that affect how to get followers on Instagram.
For example, they always publish images taking care of the color palette, or making compositions…